by devsquad | May 20, 2015 | Personal
Principle #6: Out-&-Out Marketing Makes It Personal Everyone likes to feel noticed. You probably appreciate your morning coffee barista you remembers your name and order. Or perhaps your dentist remembers that you’re a Green Bay Packers fan and always asks you...
by devsquad | Dec 5, 2014 | Relevant
Manage your brand perception. So how often do you take the time to reflect on how others perceive you and your business? The way people perceive you directly impacts the chances of them doing business with you. Also, your potential for referrals goes way down. So...
by devsquad | Mar 28, 2014 | Perpetual, Uncategorized
No matter our best intentions, there are times that we will fail ourselves. We may have taken the time at the beginning of the year to list our goals, prioritize them, and commit to a better version of ourselves. Still, we may miss the mark simply because life got...
by devsquad | Sep 18, 2013 | Personal, Uncategorized
I feel like a broken record sometimes when I talk with my children. Constantly repeating myself, hoping that sooner or later the message will sink in. One of the common themes of these “talks” involves how they brand themselves in the circles that they travel,...
by devsquad | May 17, 2013 | Disciplined
I would like to tell you a story about the significance of brand management. The other day, I was enjoying a cup of coffee with one of my referral partners. She was telling me about a situation her company recently encountered where the owner realized that his brand...