Being Tactical vs Strategic

Being Tactical vs Strategic

I was fortunate to find myself at a recent event whose keynote speaker’s topic highlighted the top areas in business to improve our organizations and our roles within them.  The room was filled with not only business owners, but management, sales support,...
Being Tactical vs Strategic

Immerse Yourself

I spent the day with a great client and friend of mine.  Not only was I there to support her with the award she had won, but to also spend time learning more about what it is that she does each and every day.  As I sat there during the conference I found myself...
Being Tactical vs Strategic

Beyond the Surface

While at a recent Business Courier BizWomen event, a woman I know quite well came up to several of us beaming from ear to ear.  Excitedly she said, “I was talking with another member, and then we really started talking.  You won’t believe how much we have...
Being Tactical vs Strategic

The Art of Persuasion

Twice this week the topic of persuasion came up.  The first time was during a conversation with one of my referral partners.  He was updating me on the proposals he had received for his new business.  Of the three potential vendors he was considering, one came back...
Being Tactical vs Strategic

Skin In the Game

Every organization, company, and institution needs their members and/or employees to have skin in the game in order to ensure long-term success.  Having skin in the game means a sense of ownership and alliance.  It denotes a sense of family, of a team.  You see it in...
Being Tactical vs Strategic

The Crutch

I am a big advocate for ensuring that those who engage with potential customers in an organization have access to quality marketing collateral.  Providing this support for those professionals not only allows them to improve their job performance but also enables them...
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